AFLW Launch Draws Mixed Reactions as League Moves to Docklands Double-Header

The AFLW kicked off its 2026 campaign with

The AFLW kicked off its 2026 campaign with a twin-bill at Docklands Stadium, trading the intimate feel of suburban venues for the spectacle of a major arena. The move, which saw two matches played under the roof, was a deliberate attempt to elevate the competition's profile, but fans were split on the experience.

For many, the shift to the larger stadium was a welcome upgrade, offering protection from Melbourne's unpredictable weather and a more polished, event-like atmosphere. The buzz of a double-header, with back-to-back games and a full day of footy, was a draw in itself, with supporters relishing the chance to see more action in one sitting.

However, the change also came at a cost

However, the change also came at a cost. The community spirit that has long defined AFLW matches at suburban grounds was less evident, as the vastness of Docklands made it harder for fans to feel close to the action and to each other. One supporter noted that the usual pre-match chats with players and the familiar buzz of a local oval were missing, replaced by a more impersonal, corporate feel.

Despite these mixed emotions, the overall response was positive, with many acknowledging the financial and promotional benefits of the venue switch. The league's gamble on a grander stage appears to have paid off in terms of spectacle, even if it left some longing for the charm of days gone by. As the season progresses, it remains to be seen whether the AFLW can strike a balance between growth and the grassroots appeal that made it so beloved.